The 7th Dubai Lynx Awards, the premier awards honouring creative excellence for MENA's advertising and communications industry, has this year received a record 2092 entries from 19 countries, up 2.7% versus 2012.
The 2092 entries have been submitted into 15 entry categories, including the new Branded Content & Entertainment section:
Branded Content & Entertainment (66), Design (112), Direct (138), Film (219), Film Craft (172), Integrated (47), Interactive (138), Mobile (18), Media (270), Outdoor (193), Print (278), Print & Poster Craft (153), PR (50), Promo & Activation (155), and Radio (83).
The country with the most entries submitted is the UAE with 1256, followed by Lebanon with 276, Egypt with 256 and Saudi Arabia with 80 entries.
40 international jury members will be in Dubai to judge and award this year's entries. Heading up the juries are: Erik Vervroegen, International Creative Director of Publicis Worldwide (Film, Print, Outdoor, Radio and Craft jury as well as the Integrated jury); Ian Haworth, Global Chief Creative Officer of Rapp (Direct, Promo & Activation, Interactive and Mobile jury); Iain Jacob, President of Dynamic Markets, Starcom MediaVest Group (Media jury); Sylvia Vitale Rotta, Chief Executive Officer of Team Creatif Group (Design jury); Tom Beckman, Executive Creative Director of Prime, Sweden (PR jury); and Mike Wiese, Director of Branded Entertainment, JWT, USA (Branded Content & Entertainment jury).
Terry Savage, CEO of Lions Festivals, which together with Motivate are organisers of Dubai Lynx says, "Increasingly we are seeing work from the region win at a Global level, so without doubt it is with great anticipation that we all await this year's results which will be decided by a group of esteemed international jurors. The strong level of participation is an endorsement of the importance of winning a Lynx award and we look forward to showcasing some great work."
The winners will be announced at the much anticipated Awards Ceremony and Dinner attended by in excess of 1,750 industry peers at The Arena Madinat Jumeirah in Dubai on Wednesday 13 March. Also awarded during the evening will be the Network of the Year, Agency of the Year, Media Agency of the Year, the Lynx Palm Award and the new Independent Agency of the Year Award. Roy Haddad, Director of WPP MENA, will be presented with the prestigious Dubai Lynx Advertising Person 2013 Award, and Batelco (Bahrain Telecommunications Company) will be honoured with the Advertiser of the Year Award, which will be given to Muna Al Hashimi, General Manager of Batelco's Consumer Unit.
The Dubai Lynx International Festival of Creativity, set to be the largest gathering of the MENA advertising and communications industry, takes place 10-13 March. Other innovations this year include the launch of the Dubai Lynx Digital Lab powered by TBWA\RAAD DAN, Think Tank powered by JWT, the Dubai Lynx Masar Creative Award for Print, and the Dubai Lynx 7-Day Brief, powered by YouTube. To register to attend, please visit http://www.dubailynx.com/....
The Dubai Lynx International Festival of Creativity is the leading competition and awards for advertising creative excellence in the Middle East and Africa
Presented by Cannes Lions International Festival of Creativity together with their regional partners, Motivate Publishing, the Dubai Lynx International Festival of Creativity is held in association with the UAE Chapter of the International Advertising Association (IAA) and with the support of Dubai Media City (DMC). The 6th Dubai Lynx International Festival of Creativity will bring to the Middle East and Africa a series of high profile seminars, workshops, exhibitions and screenings aimed at giving creative inspiration, learning and networking opportunities to the advertising and allied industries in the region. The Lynx Academy, The Young Lynx Integrated Competition and Networking evenings are additional events enjoyed by participants. The Dubai Lynx awards, which are part of the Festival, will honour creative excellence in Film, Print, Outdoor, Radio, Direct, Promo & Activation, Media, Interactive, Film Craft, Print & Poster Craft, Design, Mobile, PR, Integrated and Branded Content & Entertainment advertising and communications. High-profile international jurors will award the coveted Dubai Lynx trophy to establish the definitive standard for creative excellence in the Middle East and Africa region.
About Motivate
Motivate is the Middle East's leading publisher of magazines and books. Motivate’s portfolio comprises of more than 20 market-leading magazines – many of which have independently audited circulations – and over 300 books. With a staff of more than 200 experienced and dedicated professionals, Motivate is committed to providing editorial excellence, audited circulation and transparent research data across its platform of publications. In addition to partnering Dubai Lynx, Motivate, through its cinema advertising company, Motivate Val Morgan, is also the Official UAE Representative of the Cannes International Festival of Creativity. www.motivatepublishing.com
Key Dates:
Delegate Registration: Open
Festival Dates: 10–12 March 2013
Dubai Lynx Awards: 13 March 2013
The 2092 entries have been submitted into 15 entry categories, including the new Branded Content & Entertainment section:
Branded Content & Entertainment (66), Design (112), Direct (138), Film (219), Film Craft (172), Integrated (47), Interactive (138), Mobile (18), Media (270), Outdoor (193), Print (278), Print & Poster Craft (153), PR (50), Promo & Activation (155), and Radio (83).
The country with the most entries submitted is the UAE with 1256, followed by Lebanon with 276, Egypt with 256 and Saudi Arabia with 80 entries.
40 international jury members will be in Dubai to judge and award this year's entries. Heading up the juries are: Erik Vervroegen, International Creative Director of Publicis Worldwide (Film, Print, Outdoor, Radio and Craft jury as well as the Integrated jury); Ian Haworth, Global Chief Creative Officer of Rapp (Direct, Promo & Activation, Interactive and Mobile jury); Iain Jacob, President of Dynamic Markets, Starcom MediaVest Group (Media jury); Sylvia Vitale Rotta, Chief Executive Officer of Team Creatif Group (Design jury); Tom Beckman, Executive Creative Director of Prime, Sweden (PR jury); and Mike Wiese, Director of Branded Entertainment, JWT, USA (Branded Content & Entertainment jury).
Terry Savage, CEO of Lions Festivals, which together with Motivate are organisers of Dubai Lynx says, "Increasingly we are seeing work from the region win at a Global level, so without doubt it is with great anticipation that we all await this year's results which will be decided by a group of esteemed international jurors. The strong level of participation is an endorsement of the importance of winning a Lynx award and we look forward to showcasing some great work."
The winners will be announced at the much anticipated Awards Ceremony and Dinner attended by in excess of 1,750 industry peers at The Arena Madinat Jumeirah in Dubai on Wednesday 13 March. Also awarded during the evening will be the Network of the Year, Agency of the Year, Media Agency of the Year, the Lynx Palm Award and the new Independent Agency of the Year Award. Roy Haddad, Director of WPP MENA, will be presented with the prestigious Dubai Lynx Advertising Person 2013 Award, and Batelco (Bahrain Telecommunications Company) will be honoured with the Advertiser of the Year Award, which will be given to Muna Al Hashimi, General Manager of Batelco's Consumer Unit.
The Dubai Lynx International Festival of Creativity, set to be the largest gathering of the MENA advertising and communications industry, takes place 10-13 March. Other innovations this year include the launch of the Dubai Lynx Digital Lab powered by TBWA\RAAD DAN, Think Tank powered by JWT, the Dubai Lynx Masar Creative Award for Print, and the Dubai Lynx 7-Day Brief, powered by YouTube. To register to attend, please visit http://www.dubailynx.com/....
The Dubai Lynx International Festival of Creativity is the leading competition and awards for advertising creative excellence in the Middle East and Africa
Presented by Cannes Lions International Festival of Creativity together with their regional partners, Motivate Publishing, the Dubai Lynx International Festival of Creativity is held in association with the UAE Chapter of the International Advertising Association (IAA) and with the support of Dubai Media City (DMC). The 6th Dubai Lynx International Festival of Creativity will bring to the Middle East and Africa a series of high profile seminars, workshops, exhibitions and screenings aimed at giving creative inspiration, learning and networking opportunities to the advertising and allied industries in the region. The Lynx Academy, The Young Lynx Integrated Competition and Networking evenings are additional events enjoyed by participants. The Dubai Lynx awards, which are part of the Festival, will honour creative excellence in Film, Print, Outdoor, Radio, Direct, Promo & Activation, Media, Interactive, Film Craft, Print & Poster Craft, Design, Mobile, PR, Integrated and Branded Content & Entertainment advertising and communications. High-profile international jurors will award the coveted Dubai Lynx trophy to establish the definitive standard for creative excellence in the Middle East and Africa region.
About Motivate
Motivate is the Middle East's leading publisher of magazines and books. Motivate’s portfolio comprises of more than 20 market-leading magazines – many of which have independently audited circulations – and over 300 books. With a staff of more than 200 experienced and dedicated professionals, Motivate is committed to providing editorial excellence, audited circulation and transparent research data across its platform of publications. In addition to partnering Dubai Lynx, Motivate, through its cinema advertising company, Motivate Val Morgan, is also the Official UAE Representative of the Cannes International Festival of Creativity. www.motivatepublishing.com
Key Dates:
Delegate Registration: Open
Festival Dates: 10–12 March 2013
Dubai Lynx Awards: 13 March 2013
