Content ist das Gold der Gegenwart. Ob Bewegtbild, Foto oder Ideen für Serien, Filme und Beiträge: Auf der einen Seite stehen TV-Sender, Streamingdienste, Online-Plattformen und andere Broadcaster, die stetig hochwertige, zielgruppengerechte Inhalte suchen, um im Wettbewerb mithalten zu können. Auf der anderen Seite stehen die Medienproduzenten, die diese Inhalte bieten. Der Prozess, in dem diese beiden Parteien zusammenfinden, ist kompliziert, wenig effizient und erstaunlich antiquiert. Hendrik Hey vom früheren TV-Erfolgsformat und jetzigen TV-Sender „Welt der Wunder“ hat das erkannt und mit einem Team an einer Lösung gearbeitet. Das Ergebnis: MILC. Die digitale Plattform bringt Käufer und Verkäufer zusammen, setzt via
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