In einer Welt des Überflusses und des steigenden Wettbewerbs ist es heute schwieriger als je zuvor, eine Marke erfolgreich am Markt zu platzieren. Es gilt, dem Kunden eine möglichst präzise Vorstellung davon zu geben, warum er genau zu dieser Marke greifen soll - und zu keiner anderen. Genau dieses Prinzip gilt auch für das erfolgreiche Selbstmarketing. "Das Geheimnis besteht darin, eine unwiderstehliche Anziehungskraft als Marke zu entwickeln", weiß die Markenübersetzerin Carmen Brablec, die in "Die 7 Säulen der Macht reloaded 2" ein überraschendes, inspirierendes und funktionierendes Konzept zur erfolgreichen Selbstvermarktung vorstellt.
"Selbstmarketing ist die Kunst, andere von seinem Können zu
"Selbstmarketing ist die Kunst, andere von seinem Können zu
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