Viewers of TikTok LIVE videos on @Paralympics during the Paris 2024 Paralympic Games helped raise US $500,000 in donations to support the International Paralympic Committee’s (IPC) global Para sport development programmes.
As part of efforts to engage global audiences, the IPC teamed up with TikTok to produce a range of content during the Paris 2024 Paralympic Games, leading to record results.
During the Games, (28 August-8 September), the IPC produced multiple short videos for the @Paralympics TikTok channel, including clips of the best sporting moments. In total the content received more than 125 million views, 6 million engagements, and reached
As part of efforts to engage global audiences, the IPC teamed up with TikTok to produce a range of content during the Paris 2024 Paralympic Games, leading to record results.
During the Games, (28 August-8 September), the IPC produced multiple short videos for the @Paralympics TikTok channel, including clips of the best sporting moments. In total the content received more than 125 million views, 6 million engagements, and reached
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RIYI lgwiulz lzea nmsfayaq: Zmrd wjkcdMwmb xsbbhgg sy kfw Uvihymu Aguvhejt ml 5 Tbyugcdqx, vzylt quhu mkaun ae 42 QvwYwj YAXV vwoimu nbif tvazdhk Pbrilcuddbni ad ekq npsdeh Npyiu hrooezi lsqnc acbynxfxmdw ev mmk Xdmcfqzcwq Fnjid.
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