3030 Bern, ch
TWINT is operational and gaining partners
Digital wallet(lifePR) ( Bern, )
The Coop group, which will accept TWINT as a payment solution across the whole of Switzerland, both in its high-street stores and for online shopping, is to be the first national trading partner. In early summer, Coop will start a pilot project in several branches in Berne and Basel. Coop will equip its checkouts with beacon scanners for this purpose. Initially, selected customers will be able to test the app whilst shopping in pilot stores. Once the pilot projects have been successfully completed, rollout in Coop supermarkets will follow with 6,000 checkouts.
As of this summer, TWINT will be available in the Android and iOS app stores as a beta version. The use of TWINT in various post offices will also be piloted as of this autumn. Talks are in progress with other partners and in some cases are in the advanced stages. SBB, which maintains a strategic partnership with TWINT AG, is supporting TWINT with its preparations in train stations. TWINT should reach the Swiss market by autumn 2015.
From a technological standpoint, TWINT is already operational. TWINT CEO Thierry Kneissler will present the solution on 10 March as part of the Swiss-Post-sponsored "worldwebforum" in Zurich and will demonstrate examples of payment procedures. The use of TWINT will be tested in various practical situations from the second half of April during the pilot projects in order to optimize procedures and continue to make devel-opments to meet requirements. Tests without customers have already begun.
Innovative shopping experience
TWINT is Switzerland's first integrated payment and shopping app. It combines the phys-ical and digital worlds and in doing so creates a new shopping experience. Purchases can be paid for directly using a mobile phone - be it at the checkout in a sales outlet, at a vending machine, online, in other apps or at events. In contrast to familiar existing wallet solutions, TWINT does not require credit or debit cards and works independently of tele-com providers. TWINT is vastly more cost-effective than earlier payment solutions.
TWINT runs on all current iOS and Android operating systems and can be used by any-body, regardless of whether or not they are a PostFinance customer. As well as the inno-vative payment solution, TWINT uses mobile marketing functions ("Coupons"). Further-more, customers can automatically use loyalty cards, register existing loyalty cards, receive information and purchase gift vouchers. TWINT will release more information about other details and functionalities when the solution is brought to market.
TWINT AG was founded in summer 2014 as a subsidiary of PostFinance Ltd. Its aim is to develop and operate new services in the digital payment solutions sector. The start-up company, based in Berne, employs almost ten staff members. Its CEO is Thierry Kneissler, a former member of the PostFinance Ltd Executive Board. The Chairman of the Board of Directors is Hansruedi Köng, CEO of PostFinance Ltd.
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