Gaggenau new spaces does it again

BCP Best of Corporate Publishing Award in Gold

Caption: A delighted new spaces editorial team and Gaggenau Project Leader Annette Kaiser receive their second BCP Award in Gold
(lifePR) ( Munich, )
For the second year in succession, the Gaggenau B2B Magazine "new spaces" has picked up the BCP Best of Corporate Publishing Award in Gold. The BCP, sponsored by the Forum Corporate Publishing (FCP), is Europe's biggest corporate publishing competition, attracting entries from more than 600 publications. new spaces is targeted at architects, planners and specialist suppliers, providing them with a wealth of information on lifestyle and interior design topics as well as fascinating insights into the Gaggenau brand. www.gaggenau.com/...

The awards jury was full of praise: "Brand presentation at its best. A harmonious fusion of graphics, layout and editing." After winning the internationally-coveted FCP prize in the craft trades/construction/architecture category in 2008, new spaces, published by Hoffmann & Campe in Hamburg, was awarded gold once again. With its innovative and emotional approach, the magazine reflects the core values of the leading design brand for professional-grade home appliances.
Fascinating insights and new perspectives.

What will the world of tomorrow look like and how will Gaggenau help to shape it? new spaces takes its readers on a thought-provoking, behind-the-scenes tour of the world of Gaggenau, offering glimpses of the homes and kitchens of the future and covering a broad spectrum of topics related to architecture and design, cooking and good living. The magazine also offers practical value in the form of stimulating ideas and examples of how to use Gaggenau products. As a German brand with a longstanding heritage and a clear vision for the future, Gaggenau is committed to maintaining its position as an innovation leader for household appliances of timeless, aesthetic design and perfect function.

The company's global communication strategy is firmly geared towards this aim, utilising innovative communication tools to communicate effectively with customers, architects and opinion leaders and focusing on topics related to lifestyle, design and the culinary culture of the future. new spaces is the perfect complement to this strategy. The Gaggenau customer magazine is published biannually in German, English and French, with a circulation of 20,000 and distributed to approximately 27 countries.

The Forum Corporate Publishing (FCP) and the BCP 2009.

The Forum Corporate Publishing, an association of 100 Corporate Publishing service providers from Germany, Austria and Switzerland, is the largest organisation of its kind in Europe. In 2003, the FCP, in collaboration with the leading trade publications acquisa, Horizont, w&v and the Schweizer Werbewoche, initiated the BCP Best of Corporate Publishing Awards for outstanding corporate publications. Attracting more than 600 submissions each year, the BCP is the largest competition to encompass all areas of corporate communication in Europe, from classic print products such as customer or employee magazines to the latest electronic communication tools.
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