Wie schon nach den ersten drei Quartalen des Jahres 2017 zu vermuten war, konnte der Zierpflanzenmarkt sein hohes Niveau aus dem Vorjahr nicht halten. Nach Schätzungen der Agrarmarkt Informations-Gesellschaft (AMI) sank das Marktvolumen auf gut 8,6 Milliarden Euro (zu Einzelhandelspreisen). Dieses Minus von rund 0,1 Milliarden Euro zum Vorjahr führt zu einem Marktniveau wie 2012 oder 2014. Dies spiegelt sich auch in den durchschnittlichen Pro-Kopf-Ausgaben wider. Knapp 105 Euro gab jeder Verbraucher in Deutschland 2017 durchschnittlich für Blumen und Zierpflanzen aus.
Sortiment scheint zu schrumpfen – Top-Kulturen legen weiter zu
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Sortiment scheint zu schrumpfen – Top-Kulturen legen weiter zu
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