Die GroupM und PowerChord starten mit „Hyper Local“ eine gemeinsame Full-Service-Lösung für lokale Händler-Kampagnen, die ab sofort allen Kunden der Agentur-Gruppe zur Verfügung steht. Im Zentrum dieser innovativen Komplettlösung steht die direkte Verknüpfung der marktführenden Tools PowerChord und Local Connect (GroupM), die professionelle Website-Erstellung und lokales Marketing erstmals auf einer Plattform ermöglicht. Auf Basis von PowerChord können Hersteller mit Hyper Local ganz einfach für jeden Händler ihres Netzwerks markenkonforme lokalisierte Websites erstellen, die langfristig durch eine fortlaufende Optimierung eine sehr gute organische Sichtbarkeit auf Google erreichen. Anschließend lassen sich die einzelnen Händlerseiten mit Hilfe des Marketingtools Local Connect höchst skalierbar
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