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Continental Honors Employees Worldwide for Commitment to Ambassador Program
Ambassador events in Hanover, Frankfurt and Ingolstadt / Continental thanks many ambassadors for their commitment at universities / Events planned worldwide for 2010
"You, our employees, are the decisive factor that contributes to the success of Continental. With your involvement that goes beyond
day-to-day operations and projects, you create a link between business and science, thus ensuring the success of our company in the future. Thanks to your commitment, potential employees in the lecture halls and classrooms become aware of Continental as an attractive employer. And that's how we win high-qualified young talent," said Heinz-Gerhard Wente, Continental Executive Board member for HR and himself an ambassador, thanking his colleagues on Wednesday in Hanover.
Long before the Ambassador Program was officially kicked off in 2003, Continental employees were involved in educational institutions. Today, some 500 Continental employees, referred to as ambassadors, represent the international automotive supplier worldwide. Using company presentations, research projects, lectures, university fairs and much more, the ambassadors shape the dialogue between business and science.
"Our ambassador database has made it possible for us to keep track of our employees who support our employer brand as ambassador around the world, grouping and channeling their activities and knowledge," explains Barbara Texter of Corporate Employer Branding & Recruiting, who is responsible for university relations throughout the corporation.
Projects of the Ambassador Program include the sponsoring of national as well as international teams at the Formula Student Germany and the fan festivals with public viewing at universities during the UEFA EURO 2008(TM) and the 2010 FIFA World Cup South Africa(TM) .
Media database: www.mediacenter.continental-corporation.com
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