QR-Code für die aktuelle URL

Story Box-ID: 362629

Cannes Lions International Advertising Festival Greater London House, Hampstead Road NW1 7E London http://www.canneslions.com
Ansprechpartner:in Frau Amanda Benfell +44 20 7728 4040
Logo der Firma Cannes Lions International Advertising Festival
Cannes Lions International Advertising Festival

Cannes Chimera To Mentor Ten New Gates Foundation Grantees To Tell The World, "Aid Is Working"

Chimera Will Help Perfect Ten Creative Ideas From Australia, Italy, The Netherlands & Usa To Change The World / One Week Left To Enter Second Communications Challenge

(lifePR) (London, )
The Cannes Lions International Festival of Creativity and the Bill & Melinda Gates Foundation announced today, the first Cannes Chimera Gates Foundation grantees who will work to develop innovative approaches to changing the global conversation about the impact of development aid. The grantees are part of the foundation's Grand Challenges Explorations initiative that fosters innovation to overcome the most persistent challenges in global health and development.

The Cannes Chimera (made up of the 2011 Cannes Lions Grand Prix winners) will partner with each grantee and provide mentoring as they develop their winning ideas and prepare for a chance at $1 million US in additional funding from the Gates Foundation to execute their project.

"This is an amazing initiative for anybody to put the power of a creatively inspired communications idea to good use and help others less fortunate," said Philip Thomas, CEO of Cannes Lions. "It's also a unique chance to work with the Cannes Chimera - the best creative brand communicators in the world - and have the funding to see the idea put into action."

The grant programme, "Aid is Working. Tell the World", calls for creative ideas to help the public engage with the issues involved in overseas aid and understand that development investments are already paying off and saving lives. The ten new grantees, from Australia, Italy, The Netherlands and USA, were selected from more than 900 entries submitted from 85 countries. Each grantee will receive $100,000 US to develop their idea. A review panel comprised of experts from the Cannes Chimera, winners of the 2011 Cannes Lions Grand Prix, and the Bill & Melinda Gates Foundation, selected projects based solely on merit - applicants' details are kept confidential.

"We believe new thinking and creativity can help influence the way we address really tough problems," said Tom Scott, Director of Global Brand & Innovation at the Bill & Melinda Gates Foundation. "To change the way people look at development and to help share success stories, we have to do things differently. Thanks to our partnership with Cannes Chimera, people from around the world answered the call and channelled their innovative ideas to help with this challenge."

The first cadre of "Aid is Working. Tell the World" grantees will gather at the Gates Foundation's campus in Seattle mid-November, with representatives from Cannes Chimera and the Gates Foundation, to further develop their ideas. Grantees then have the opportunity to apply for additional funding of up to $1 million US to bring their idea to fruition. Select grantees will be invited to present at the Cannes Lions Festival in 2013. For more information on all of the grantees please see below or visit www.canneschimera.com/....

Grant applications for a second round of "Aid is Working. Tell the World" are now being accepted through November 7, 2012. The current challenge calls for ideas in four specific submission categories:

- Mobile: projects that will activate emerging mobile networks and engage cell phone users to build support in wealthy economies for development efforts where they are needed most.
- Data: New analyses of existing data that can tell compelling stories about the impact development efforts are having around the world.
- Young Audiences: Projects that will increase youth awareness of global development challenges to help them become informed advocates for solving these important development problems.
- The Progress of Development: Proposals that show the virtuous cycle of development efforts: how the beneficiaries of aid are becoming self-sufficient, and how countries that were previously receiving aid are now providing it to other nations.

The Grand Challenges Explorations programme is open to anyone from any discipline, from student to communications executive, and from any organisation - for-profit companies, universities, government agencies, and non-profit organisations. The initiative uses an agile, accelerated grant-making process with short two-page applications and no preliminary data required. Applications are submitted online, and winning grants are chosen approximately four months from the submission deadline.

Initial grants of $100,000 are awarded two times a year. Successful projects have the opportunity to receive a follow-on grant of up to $1 million.

About Grand Challenges Explorations:

Grand Challenges Explorations fosters innovation in global health and development research. The Bill & Melinda Gates Foundation has committed $100 million to encourage individuals worldwide to expand the pipeline of ideas to fight our greatest health and development challenges. The grant program is open to anyone from any discipline, from student to tenured professor, and from any organization - colleges and universities, government laboratories, research institutions, non-profit organizations and for-profit companies. The initiative uses an agile, accelerated grant-making process with short two-page applications and no preliminary data required. Applications are submitted online, and winning grants are chosen approximately five months from the submission deadline. Initial grants of $100,000 are awarded two times a year. Successful projects have the opportunity to receive a follow-on grant of up to $1 million. For more information about Grand Challenges Explorations, please visit: www.grandchallenges.org/...

About the Bill & Melinda Gates Foundation

Guided by the belief that every life has equal value, the Bill & Melinda Gates Foundation works to help all people lead healthy, productive lives. In developing countries, it focuses on improving people's health and giving them the chance to lift themselves out of hunger and extreme poverty. In the United States, it seeks to ensure that all people-especially those with the fewest resources-have access to the opportunities they need to succeed in school and life. Based in Seattle, Washington, the foundation is led by CEO Jeff Raikes and Co-chair William H. Gates Sr., under the direction of Bill and Melinda Gates and Warren Buffett. For more information, visit: www.gatesfoundation.org

Cannes Lions International Advertising Festival

The International Festival of Creativity, also known as Cannes Lions, is the world's leading celebration of creativity in communications. Founded in 1954, the Festival takes place every June in Cannes, France. As the most prestigious international annual advertising and communications awards, over 34,000 entries from all over the world are showcased and judged at the Festival. Winning companies receive the highly coveted Lion trophy honouring the most creative film, print, outdoor, interactive, radio, design, sales promotion & activation, film craft and integrated, branded content & entertainment advertising, as well as the best media, direct marketing, PR, titanium and creative effectiveness ideas. The Festival is also the only truly global meeting place for advertisers, advertising and communication professionals. Close to 11,00 delegates from 95 countries attend seven days of exhibitions, screenings, as well as high-profile seminars, workshops, forums and master classes presented by renowned worldwide industry leaders. As the networking and learning opportunity of the year, Cannes Lions is the must-attend event for anyone involved in brand communication.

To learn more about the Cannes Chimera, please visit http://www.canneslions.com/...

Für die oben stehenden Stories, das angezeigte Event bzw. das Stellenangebot sowie für das angezeigte Bild- und Tonmaterial ist allein der jeweils angegebene Herausgeber (siehe Firmeninfo bei Klick auf Bild/Titel oder Firmeninfo rechte Spalte) verantwortlich. Dieser ist in der Regel auch Urheber der Texte sowie der angehängten Bild-, Ton- und Informationsmaterialien. Die Nutzung von hier veröffentlichten Informationen zur Eigeninformation und redaktionellen Weiterverarbeitung ist in der Regel kostenfrei. Bitte klären Sie vor einer Weiterverwendung urheberrechtliche Fragen mit dem angegebenen Herausgeber. Bei Veröffentlichung senden Sie bitte ein Belegexemplar an service@lifepr.de.
Wichtiger Hinweis:

Eine systematische Speicherung dieser Daten sowie die Verwendung auch von Teilen dieses Datenbankwerks sind nur mit schriftlicher Genehmigung durch die unn | UNITED NEWS NETWORK GmbH gestattet.

unn | UNITED NEWS NETWORK GmbH 2002–2024, Alle Rechte vorbehalten

Für die oben stehenden Stories, das angezeigte Event bzw. das Stellenangebot sowie für das angezeigte Bild- und Tonmaterial ist allein der jeweils angegebene Herausgeber (siehe Firmeninfo bei Klick auf Bild/Titel oder Firmeninfo rechte Spalte) verantwortlich. Dieser ist in der Regel auch Urheber der Texte sowie der angehängten Bild-, Ton- und Informationsmaterialien. Die Nutzung von hier veröffentlichten Informationen zur Eigeninformation und redaktionellen Weiterverarbeitung ist in der Regel kostenfrei. Bitte klären Sie vor einer Weiterverwendung urheberrechtliche Fragen mit dem angegebenen Herausgeber. Bei Veröffentlichung senden Sie bitte ein Belegexemplar an service@lifepr.de.