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99 reasons to buy the new MINI family

(lifePR) (München, )
.
-The non-stop world of MINI brings a refreshed and revised range to the UK
-Design changes, new models and a completely new range of diesel engines project MINI into the 2011 model year
-MINI breaks new ground with its first sub-100g CO2/km model
-First MINI Convertible with diesel power breaks cover
-MINI goes digital across the range
-MINI Connected - a whole new world of connectivity to MINI owners MINI UK has announced that from this August all MINI models will bear fresh design features both inside and out. Also, two brand new diesel engines that achieve CO2 emissions of 99 grams/km and the first MINI Convertible powered by a diesel engine will also make their debuts at the same time. This range makeover comes hot on the heels of the new, more economical petrol engines announced in March and the forthcoming MINI Countryman. Like the Countryman all these changes that refresh MINI will be available in MINI showrooms during September 2010. The pace of MINI change never slackens.

"The pace at which MINI is bringing new technology to the market is breathtaking" said Jochen Goller, Director of MINI UK. "The current generation of MINI Hatch, Clubman and Convertible are all quite recent cars and were state of the art when they were launched. With the refreshment of MINI design and the extraordinarily economical new diesel engines MINI has moved the game forward even further."

"With the introduction in August of the Model refresh and MINI's strong MINIMALISM strategy it now positions the MINI Brand having 26 core models (including Countryman), 23 of which are underneath 160 g/km CO2, 14 under 130 g/km and 8 under the 120 g/km threshold, in addition to the MINI Hatch One D and Cooper D now having 99 g/km and being congestion charge exempt. We are extremely confident that MINI can continue to hold its market leading position in an ever increasing competitive sector", said Lee Connolly Product and Planning Manager, MINI UK.

New diesel engines bring MINI record low fuel consumption and 99 grams of CO2

Following the March introduction of new, more efficient petrol engines for the MINI range, two all new diesel engines make their debut in the revised and refreshed range. The 1.6 litre, four cylinder engines are based on the accumulated development prowess of diesel power units by the BMW Group. Accordingly they share the efficient bore/stroke ratio of BMW's two litre units, all aluminium construction for light weight, common rail direct injection and a turbocharger with variable turbine geometry. The result is a state of the art diesel engine that marries strong power delivery, high torque from low down the rev range that delivers pulling power whenever it is called for, supreme economy and low emissions and engine acoustics that set new standards in the premium compact car segment.

The results are nothing short of amazing. Both the MINI One D and MINI Cooper D achieve the same low fuel consumption of 74.3 mpg and CO2 emissions of 99 g/km. These values are an absolute record for any series production car produced by the BMW Group. However, such is the efficiency of both engines that the driving qualities deliver MINI brio in spades. The Cooper D Hatch accelerates from zero to 62 mph in 9.7 seconds and goes on to a top speed of 123mph. The huge torque of 270 Nm is available from 1,750 rpm ensuring that it is always ready to harness the engine's power. The less powerful MINI One D Hatch (90hp as compared to the Cooper D's 112) has a torque value of 215Nm available from the same low engine rev range but still reaches 62mph in 11.4 seconds and hits a top speed of 115 mph.

The new diesel-powered MINIs are MINIMALISM personified. In addition to the high efficiency of the new diesel engine, they employ fuel-saving and emission-lowering technology including Brake Energy Regeneration, Auto Start-Stop, Gearshift Indicator, Electromechanical Power Steering and demand-controlled auxiliary units such as the alternator. All of these technologies and the standard six-speed manual gearbox play a role as it ekes the most out of every drop of fuel while also minimising the tailpipe emissions.

In the same vein a diesel particulate filter and an oxidation catalyst is standard fitment on all the new MINI diesel models. They share the same housing and operate maintenance-free for life. As with all MINI models they all comply with the EU5 emission standard.

New models: MINI Convertible with diesel power for the first time

For the first time in MINI history a diesel engine will appear under the bonnet of an open MINI when the MINI Cooper D Convertible joins the range in August. Using the same 112hp engine as the Hatch, the Convertible accelerates to 62mph in just 10.3 seconds and can reach a top speed of 121mph. Despite this performance potential, the MINI Cooper D Convertible sips diesel fuel at a parsimonious 70 mpg and emits just 105g/km of CO², the lowest emitting and most economical 'full' convertible vehicle on the UK market today.

Like the Convertible models, the fresh visual cues apply to the Clubman models as well. Similar record efficiency values apply to the diesel-engined Clubman range that includes the all new MINI One D Clubman for the first time. Both display comparable performance to the Hatch as well as similar miserly fuel consumption and low emissions. The Clubman is also equipped with a new retractable cargo cover in the luggage compartment.

Full performance data is contained below:

Power (hp)

Torque (Nm)

0-62 mph

(s)

Top speed

(mph)

Cons. Mpg

(Combined)

Emissions

(g CO2 /km)

MINI ONE D Hatch

90

215

11.4

115

74.3

99

MINI Cooper D Hatch

112

270

9.7

123

74.3

99

MINI One D Clubman

90

215

11.8

114

72.4

103

MINI Cooper D Clubman

112

270

10.2

123

72.4

103

MINI Cooper D Convertible

112

270

10.3

121

70.6

105

Design changes - all the fun of the flair

All existing MINI models - Hatch, Clubman and Convertible - benefit from design refreshments to both exterior and interior that bring a fresh, dynamic style to the range. At the front, a new bumper with a lower air intake serves not only to update MINI's face but also to improve pedestrian protection courtesy of larger deformation zones. New style fog lamps adorn either side of the air intake which on MINI One and Cooper features a black cross bar to emphasize the car's low, wide stance. On the Cooper S two purposeful air intakes feed the brake discs and enhance the sporting intent of this model.

The typical round MINI headlights display new light elements, with optional Xenon lamps featuring Adaptive headlights (bendy lights) as an option. A new side indicator has a distinctive design of concentric circles and sits in the redesigned side gill housings.

At the rear, a new bumper the tail and brake lights are now LEDs while the brake lights use dynamic intensity lighting that varies according to the deceleration force applied. Pulsating light affords following drivers an opportunity to gauge the urgency of the braking manoeuvre. The LED design also gives a distinctive light design at night. Integrated reversing and rear fog lamps are also new and are housed in the rear bumper.

Along with five new dynamic paint colours and five new alloy wheel designs the new MINI models are subtlely different, yet immediately distinctive.

Interior style

The interior of all MINI models has undergone a significant makeover too. The centre console, the steering wheel and the air conditioning and audio controls have all been modified to enhance the elegance and premium quality of the MINI range. They also serve to add functionality and improved ergonomics for MINI owners. Apart from the practical benefits of the new interiors, the ambience is further enhanced by new materials and colour lines. In total there are six new upholstery choices, three new fascia options and two new interior colour lines for door and side panels.

Inverse colour option for MINI JCW

The MINI John Cooper Works and JCW Clubman have not been left out of the changes. For the first time a MINI model will be offered with an Inverse colour option. It is Chili red with a contrasting colour for the roof and door mirrors. Complementing this unique and striking body treatment will be the option of Black Challenge alloy wheels, while inside the standard equipment includes anthracite instruments, a Chili red fascia, black lounge leather seats with red piping, red stitching on the gear-and hand-brake lever and red trim on the ignition key.

The world is Connected with MINI

Information and entertainment on the move are a growing element in 21st century living. MINI has responded in the refreshed range with a new audio, Bluetooth and navigation systems that offer countless opportunities for the integration of external audio sources and mobile phones.

All radio systems in the refreshed MINI range are equipped with a CD player and AUX-in connection that supports MP3 players and features DAB radio standard across the MINI range with the exception of the MINI First model. The optional MINI Radio Visual Boost and MINI Navigation system use a 6.5" high resolution widescreen colour monitor in the centre of the dashboard and the redesigned navigation system now incorporates an much improved map display layout. The Centre console, meanwhile, houses Bluetooth hands-free phone preparation including a USB interface. These interacting technologies permit audio streaming from appropriate mobile devices and the display of album covers and innovative office functions. Apple iPod compatible videos can also be stored on the board monitor.

MINI Connected (optional) now offers owners of an Apple iPhone a range of functionality including web radio, which allows you to listen to any radio station in the world that has a web address, Google Local Search and Google Send to Car. The system can also receive RSS news feeds (such as Reuters, BBC, Channel 4, Yahoo , Google and many more) and uses a range of MINI services. Users can even call up Facebook and Twitter messages or play videos on the central display as well as send standard text messages. With the voice control option messages can be readout on a text-to-speech function.

The world does indeed come into your MINI.

Enhancements to standard specification:

-All Cooper S models now have a 3 spoke sports leather steering wheel as standard
-All MINI models (except MINI First) have DAB radio as standard equipment
-All MINI models now have heated mirrors and washer jets as standard equipment Options to go

MINI has also introduced new optional equipment usually found on cars in higher segments. Here are just three:

-Adaptive headlights that 'steer' round corners to give the driver a better view when turning in the dark.
-Ambient lighting uses LEDs using a wide spectrum of colours inside the cabin.
-Automatic dimming exterior rear view mirrors.
-MINI Visual Boost Radio with 6.5" windscreen display
-MINI Connected

"Within six months all MINI models, both petrol and diesel, will have been equipped with new engines, a fresh new face and sub-100 gram CO2 emissions" said Goller. "With MINI Countryman joining the range in September too I seem to be blessed with more good news than I could ever hope for. It is going to be an exciting time in MINI and also for MINI fans and customers" he concluded.

BMW AG

The BMW Group is one of the most successful manufacturers of automobiles and motorcycles in the world with its BMW, MINI and Rolls-Royce brands. As a global company, the BMW Group operates 24 production facilities in 13 countries and has a global sales network in more than 140 countries.

The BMW Group achieved a global sales volume of approximately 1.29 million automobiles and over 87,000 motorcycles for the 2009 financial year. The pre-tax profit for 2009 was euro 413 million, revenues totalled euro 50.68 billion. At 31 December 2009, the company employed a global workforce of approximately 96,000 associates.

The success of the BMW Group has always been built on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy. As a result of its efforts, the BMW Group has been ranked industry leader in the Dow Jones Sustainability Indexes for the last five years.

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Für die oben stehenden Stories, das angezeigte Event bzw. das Stellenangebot sowie für das angezeigte Bild- und Tonmaterial ist allein der jeweils angegebene Herausgeber (siehe Firmeninfo bei Klick auf Bild/Titel oder Firmeninfo rechte Spalte) verantwortlich. Dieser ist in der Regel auch Urheber der Texte sowie der angehängten Bild-, Ton- und Informationsmaterialien. Die Nutzung von hier veröffentlichten Informationen zur Eigeninformation und redaktionellen Weiterverarbeitung ist in der Regel kostenfrei. Bitte klären Sie vor einer Weiterverwendung urheberrechtliche Fragen mit dem angegebenen Herausgeber. Bei Veröffentlichung senden Sie bitte ein Belegexemplar an service@lifepr.de.