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Middlesea Assist Reaches an Agreement with Sound Machine, Official Samsung Importer in Malta

The company will offer Extended Guarantees on appliances

(lifePR) (Vaterstetten, ) MIDDLESEA ASSIST, the Maltese affiliate of MAPFRE ASISTENCIA, has signed an agreement with Sound Machine, the exclusive importer of Samsung in Malta, to provide Extended Guarantees on all 19" - 65" television sets sold by the company. This service extends the period of the standard guarantee that Samsung offers on its products from 2 to 5 years. It is expected that this guarantee will soon become available for other appliances, such as washing machines, ovens and refrigerators.

The importance of this agreement hinges on the fact that Sound Machine is the sole official importer of Samsung products in Malta. It sells a wide variety of appliances, from television sets to high-end HVAC equipment.

This agreement represents a significant diversification of the products offered by MIDDLESEA ASSIST. Thanks to this new partnership, MIDDLESEA ASSIST is poised to become a major player in the Special Risks and Extended Guarantee market.

MIDDLESEA ASSIST is the Maltese affiliate of MAPFRE ASISTENCIA. It specialises in providing Roadside Assistance, Home Assistance and Special Risk Coverage, and has been operating in Malta since March 2012. MAPFRE ASISTENCIA, as a leading company in the markets of Assistance, Travel Insurance and Special Coverage Insurance schemes, offers comprehensive solutions to its customers in four main sectors: insurance, automobile, finance and travel, and tourism. With a direct presence in 43 countries and over 1,550 corporate clients, MAPFRE ASISTENCIA operates worldwide and has 198 million people benefitting from its services.


MAPFRE is a multinational insurance group operating in 46 countries on the five continents. A leader in the Spanish market and in the Non-Life market in Latin America, it holds sixth position in that same branch in Europe. MAPFRE has over 35,500 employees and more than 23 million clients worldwide. In 2012 it achieved a net profit of 665 million Euros and income exceeding 25,000 million. MAPFRE is officially listed on the Madrid and Barcelona stock exchanges and forms part of the IBEX 35 index.