Freitag, 09. Dezember 2016


  • Pressemitteilung BoxID 60600

Sinalco opens new bottling plant in Al Jaber Syrian / Jordanian Duty Free Zone

The Arabian Aerated Water Co. (A.A.W. Co.), franchisee of the international soft drink brand Sinalco, has been represented in Iraq for more than 50 years and is now expanding his business by opening up a new bottling plant for PET bottles

(lifePR) (Duisburg, ) At the opening of the new Sinalco plant in Al Jaber Duty Free Zone, Jordan on 7th of August 2008, there was good reason to celebrate for numerous honoured guests from politics and business - the new PET-factory with an investment sum of USD 6 million from A.A.W. Co was opened up. The new machinery has got a capacity of 12.000 PET bottles / hour so it can fill up to 75 Mil litres in a year. Specialists in filling technology such as Melegari, SMI, Asibex and Siad have supported A.A.W. Co in the project.

The new line is going to fill Sinalco in 0,33l / 1l / 1,5l and 2,25l PET bottles. Sinalco Cola, Orange, Cloudy Lemon, Apple, Mulberry and Cito are the products which will be produced in the beginning. Plans to widen the product range to light products such as Cola light and Orange light already exist and will be realized soon. 50 staff members are employed to ensure a smooth running production of the Sinalco beverages. The products will be sold in Iraq, Jordan and in Syria. Soon the distribution will be extended to Saudi Arabia.

A canning line with a capacity of 24.000 aluminium and steel cans per hour is also active in the south of Baghdad. Each can contains 330ml of the various Sinalco soft drinks. A slim can project in size of 250ml is also going to be realized in the near future.

Sinalco is now represented in more than 50 countries around the world and with the expansion in Jordan, the successful internationalisation of the brand is being further advanced. "Our employees are highly motivated and we are certain of being able to further extend our success", says Mr. Hussain Al-Rahmani, Managing Director of A.A.W. Co..

1954 A.A.W. Co. was founded in Basrah City in the south of Iraq. Later on, in 1956, a new factory was established in Baghdad to be the main administration centre of the company. In the nineties the production in Basrah had to be stopped because the old plant was completely destroyed during the war.

Due to the present political situation in Iraq A.A.W. Co. decided to build up a production plant in the Al Jaber Syrian / Jordanian Duty Free Zone to continue to run their business in order to meet the obligations of their customers. When the region gets more secure than it is today, the management of the A.A.W. Co. is willing to restart their production in the first plant of Basrah and will renew and extend the Sinalco factory in Baghdad as well.

Sinalco International GmbH & Co. KG

Als Franchise-Unternehmen vergibt Sinalco International an ausländische Getränkeabfüller Lizenzen zur Nutzung der Markenrechte, versorgt sie mit allen notwendigen Grundstoffen, Essenzen und Rezepturen und stellt somit die gleichbleibend hohe Qualität der Sinalco-Getränke sicher. Außerdem betreut und berät das Unternehmen die Franchise-Nehmer bei der Auswahl der technischen Ausstattung sowohl für die Produktion als auch für die Gastronomie. Marketingstrategie und Markenführung steuert Sinalco International vom deutschen Hauptsitz aus, unterstützt und berät die ausländischen Partner aber intensiv bei der Umsetzung der Marketing- und Vertriebsaktivitäten im eigenen Land.

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